Today, WWE announced their Q2 earnings for 2017 and they were very positive both in terms of finance and viewership with increases in revenue and paid Network subscribers.
In terms of revenue, WWE’s Live Events and Network segments achieved their highest quarterly revenue in company history at $214.6 million, an increase of 8%. The operating income was in line with company guidance at $18.1 million and the WWE Network averaged more than 1.63 million paid subscribers, which was an 8% increase from this time last year.
WWE continued to expand its global reach by securing a multi-year agreement for both Raw and SmackDown Live on SuperSport, which is Africa’s premier sports broadcaster as well launching localised live TV shows in India and the Middle East. This means that WWE programming will be broadcast live in more than 50 countries for the first time ever as the company continues to grow.
New deals with blue-chip companies such as KFC, Nestle and AT&T have also helped WWE’s global sponsorship revenue increase by 25% year-to-date.
WWE Chairman and Chief Executive Officer, Vince McMahon stated: ““We are pleased with our ongoing efforts to execute our multi-platform content strategy as evidenced by the continued year-over-year growth of WWE Network, the increased production of localized programming across platforms and markets, and the attraction of new sponsors.”
As well as those announcements, WWE revealed more details regarding the success of WrestleMania 33, which was the most watched WrestleMania in history, reaching a record of 1.95 million households and breaking the Citrus Bowl attendance record.